The UK Economic Recovery Brand, better known as ‘Paper Town’ was designed for the BBC Business Unit.  The brief was to create a sequence to illustrate the UK Economy ‘getting better’.

Sophia conceptualised and 3D modelled a ‘Paper Town’ that rebuilt itself one by one, popping back to life with a subtle hint of humour.

‘Paper Town’ was a finalist at the prestigious PromaxBDA Global Excellence Awards 2014 in New York.

Client: BBC News